When we get a mailing list at Burns, we do a duplicate check. However, if the person on the mailing list is listed as James Jones, James P. Jones and Jim Jones, our software does not consider that a duplicate. We can limit the mailing list to one per address but if there are 5 people at one company, only one is going to receive the mail piece. Entering data correctly is extremely important for the success of any mailing. Ideally, it should be the same person entering data and they should be consistent with how the data is entered. For non-profit organizations this is especially important because if there donor get 3 or 4 pieces of mail then they think that the money they are donating is being wasted. Also if there are duplicates it is going to increase the printing cost, the mailing labor cost and the postage.
At Burns Mailing & Printing, Inc. we do a FREE NCOALink (National Change of Address) update for all of our customers. We also make sure all postal specifications are met and that our customer has the lowest postage possible. For questions on mailing lists call Phyllis Burns at 865 584-2265 or email me at phyllis@burnsmp.com.
