Digital Press Gives Burns New Capabilities
August 4th, 2011I am still excited about printing and mailing after all these years. I am like a kid with a new toy. We recently purchased a Konica Minolta biz hub digital press. Along with the press we purchased Print Shop Mail software. The combination is awesome, at least to this country girl. What is so exciting to me is that we can now print, personalize with variable data and address all on one pass through the digital press. My customers are asking for faster turn around and excellent quality. This gives us the capability to deliver both. Imagine a retailer who wants to send a post card wishing their customer a happy birthday. We print a post card with a picture of a birthday cake and written on the cake is happy birthday to the person receiving the card. Does that not get your attention? It would mine because everyone like to see their name in print, it is just human nature. For us it means fast turn-around because we can print and mail some jobs the same day. Now that makes me happy and our customers happy.
If this is something that you would like to do for your next direct mail, give me a call. 865 584-2265